With the popularization of home entertainment, gaming, and streaming, people are eager to enjoy an immersive audio experience. As a relatively convenient device that can effectively enhance audio performance, Soundbars have gained increasing popularity among consumers. The continuous advancement of audio technologies—such as the development of multi-channel surround technologies like Dolby Atmos and DTS:X, along with the growing maturity of wireless connectivity technologies including Bluetooth and Wi-Fi—has provided strong support for improving the performance and expanding the functions of Soundbar, further stimulating market demand.
Moreover, a growing number of Soundbars have begun to integrate features such as intelligent voice assistants and artificial intelligence, allowing users to control the speaker via voice commands (e.g., playing music, adjusting volume, switching audio sources). This not only enhances product convenience and user experience but also provides new impetus for market growth. As a world-leading supplier of high-performance wireless connectivity chips, Telink began laying out its presence in the wireless audio application field as early as 2017. Today, it has mature solutions and numerous project cases for every major applications, chips, SDKs, and protocol stacks. Telink provides customers with flexible technical options to support diverse product requirements.